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Best Super Bowl Betting Sites in the UK

A vast number of UK punters, every February, gather to watch the number one sports event in the US. It simply doesn't get any bigger than the Super Bowl. On this page, we cover everything you'll need to know before starting to place bets on the Super Bowl. We'll examine the best Super Bowl betting sites in the UK, mention the best Super Bowl betting bonuses, give you some useful betting tips and much more.

If you want to stay updated about the best Super Bowl betting offers and learn how to place NFL bets with more confidence, stay with us.

Best Super Bowl Betting Sites – The Top 7

Bookie Bonus Play
LeoVegas Review LeoVegas Review Bet Min £10, Receive 100% Mobile In-Play Profit Boost up to £100 Visit
New customers only • Deposit £10 min and claim in ‘my offers’ 1x 100% mobile in-play profit boost • Qualifying bets must be on mobile and on in-play markets • Qualifying bets must be placed within 7 days of your first deposit • Max qualifying stake £10 at minimum odds of 1/1 (Evens) • Max extra winnings £100 • Valid for 30 days • Skrill/Neteller deposits do not qualify • Please read full T&C's • 18+
bet365 Review bet365 Review Up to £100 in Bet Credits Visit
Open Account Offer • Up to £100 in Bet Credits for new customers at bet365 • Min deposit £5 • Bet Credits available for use upon settlement of bets to value of qualifying deposit • Min odds, bet and payment method exclusions apply • Returns exclude Bet Credits stake • Time limits and T&Cs apply.
888Sport Review 888Sport Review Bet £10 Get £30 Visit
New UK customers only • You must enter 888sport bonus code 30F when depositing for the first time • Min deposit is £10 • Qualifying bet must be at odds of 1/2 (1.5) or higher • You must place your first bet within 30 days of registration • You’ll receive 2x £10 free bets and 1x £10 mobile free bet once your qualifying bet has settled • You have 7 days to use the free bets before they expire • Full 888sport T&C's apply
William Hill Review William Hill Review Bet £10 Get £30 Visit
New online customers only • Min £10 stake • Win only • Min odds 1/2 • Free bets paid as 2x £15 • 30 day expiry • Free bet/payment method/player/country restrictions apply • Full Terms Apply • 18+ •
Betway Review Betway Review £30 Matched Deposit Bonus Visit
Min deposit is £10 • Max bonus is £30 • Min odds of 3/4 (1.75) for single bets • Min odds of 2/5 (1.40) for each-way and system bets • 1x wagering to unlock free bet • Deposit restrictions apply • Free bet will expire after 7 days • Full T&C's apply • 18+
bwin Review bwin Review Up To £10 Free Bet Visit
Min deposit £10 • Max stake £10 • Min odds 1/1 (2.0) • Max free bet £10 • Horse racing excluded • System bets excluded • Deposit restrictions apply • FreeBets expire after 7 days • Full T&Cs apply • 18+
RedZone Sports Review RedZone Sports Review £10 Free Bet Visit
Min odds of 17/10 (1.7) • Max free bet is £10 • Free bet expires after 7 days • Deposit restrictions apply • Full T&Cs apply • 18+

If you are looking for a list of the most prominent Super Bowl UK betting site, your search is over. We have examined tens of sportsbook and brought you a list of the top seven best ones. Almost any decent betting sites offer odds on the NFL and Super Bowl. However, we have dug dipper and also looked at things such as welcome bonuses, special promotions, selection of markets, and several other important factors. If you want to learn more about these bookies, just click on any name from the list and read some of our impartial sportsbooks reviews.

Super Bowl Winners – A Look at the Super Bowl History

Super Bowl Winners

Today, the Super Bowl is easily the most popular sports event in the US. But it wasn't always like that. It started as a merely an exhibition game between, in that time, two biggest football leagues, the NFL and the AFL. But when the AFL’s New York Jets made a fantastic upset against the NFL’s Baltimore Colts in the Super Bowl III, the event started to gain much more attention. After the AFL and NFL merged to form the modern NFL in the 70s', the Super Bowl has become the league's main event. Soon after, it would become the most popular sports broadcast in the US, with more than the 100 million people around the world watching it every year.

In the 2019 Super Bowl 53, New England Patriots have beaten Los Angeles Rams to win their sixth title under the leadership of the coach Bill Belichick and the quarterback Tom Brady. At the same time, they have tied the league's record for the most Super Bowl wins by a franchise. It will be very exciting to see if Patriots have enough gas in the tank to go for another championship run in the following years. They will have great rivals in Kansas City Chiefs, New Orleans Saints and again Los Angeles Rams. We can be sure that there is another exciting NFL season ahead of us. History has shown us that Super Bowl newer fails to deliver!

Super Bowl Betting with bet365

Just a brief look at the bet365 NFL section will be enough to assure you that this online bookmaker has you well covered when it comes to betting on American football. You'll have access to all NFL regular and postseason games, including the Super Bowl as well. Bet365 offers a wide array of NFL betting markets. Apart from the money line, spread and over/under bets, they have brought a fantastic selection of other popular markets, such as total field goals, the longest touchdown scored, first touchdown scorer and so on. They even have dedicated NFL promotions, so be sure not to sleep on bet365 if you are a fan of American football.

Bookie Bonus Play
bet365 Review bet365 Review Up to £100 in Bet Credits Visit
Open Account Offer • Up to £100 in Bet Credits for new customers at bet365 • Min deposit £5 • Bet Credits available for use upon settlement of bets to value of qualifying deposit • Min odds, bet and payment method exclusions apply • Returns exclude Bet Credits stake • Time limits and T&Cs apply.

Are There Any Dedicated Super Bowl Promotions?

NFL is not that popular in Europe, but since Super Bowl is that big of a sports event, more than a few of the top UK bookies have decided to offer special promotions for it. The great thing is that you can use a bunch of other promos to boost your bets on the Super Bowl. Most of the sportsbooks offer classic acca boost or enhanced odds promos which apply on American football as well. If you look carefully enough, you can find a lot of great offers that can help you significantly enhance your winnings or secure your bets. We have listed below several of the most notable Super Bowl promo types, so be sure to check it out.

  • Super Bowl enhanced odds – With this promo, a bookie will offer you a better price than they usually do. Betway used to run this kind of promotions for Super Bowl.
  • NFL double delight – If you back up a player to score the first touch down, and he ends up scoring another one in the same match, a bookie will double the odds on your bet. This promo was available at Betfred.
  • Acca insurance – If one game in your acca bet doesn't come, a bookie will award you a free bet to match your stake. A few bookmakers offer an acca insurance promos that can include Super Bowl game as well.
  • Acca boost – Some bookies will give you a special boost for your acca bets. Rule of thumb is more games you include in acca, bigger boost you'll get.

Super Bowl Betting Tips

No matter what you're betting on, it's always crucial to find an edge over the bookie. We're not going to lie, Super Bowl is pretty hard to guess. If you don't agree, just remember the Super Bowl 2018 match, when super favoured Patriots ended up losing to the Philadelphia Eagles. At the end of the day, it's only one game where the winner takes it all, so even the biggest underdog has a punchers chance. That's why you have to be very careful when betting on Super Bowl. We have also listed below a few handy tips which could help you make better betting decisions.

  • Don't take media too seriously – In the weeks before the Super Bowl, level of hype goes through the roof. So be careful, keep your head straight and don't believe every analysis you read in the newspapers.
  • Be focused on the key stats only – When it comes to predicting the winner of a big game, some stats are more important than others. As much as a total number of passing yards looks cool, try to focus on the more significant stats like defensive efficiency on the third down or the offensive efficiency on the third down.
  • Look at the matchups – It's not all about how good teams are. It's also about how they match against each other. If one team can take advantage of the opponent's flaws, they are already much closer to the victory.
  • Concentrate on the more recent data – It is good to know how have teams played at previous Super Bowls, but your primary focus should be on this year's stats. For example, Patriots have scored only three points in the first quarter of their nine Super Bowl appearances combined, but that actually doesn't mean much going into the future.


Bookie Bonus Play
Unibet Review Unibet Review £40 Money Back Offer Visit
18+ • Deposit £10 • Wager bonus money 3x at min. at odds of 2/5 or greater in Sportsbook • If you use your sports bonus on casino – wager bonus money 25x on casino games • Bonus expires after 7 days • £10 casino bonus credited next working day • 35x wagering on casino bonus • 1 bonus can be used at a time • Sportsbook bonus must be wagered before casino, unless bonus has been forfeited • Further T&Cs Apply •

Super Bowl Live Betting

NFL games tend to be very long, so it's a great thing if you can quickly respond to the in-game developments. Super Bowl is usually a tight match where one move can decide a course of the whole game. Luckily, most of the prominent UK bookmakers offer NFL in-play betting. So it doesn't really matter which bookie you choose, the best Super Bowl betting sites will have Super Bowl live betting in place, there's no doubt about that. If you still haven't decided where you want to play, we recommend you to try bet365. Their live betting section is remarkable, with an array of top NFL markets available. Also, they have live streaming option installed, meaning that you'll be able to place in-play bets and watch the game live directly from their website.

The Different Types of Super Bowl Bets

Betting on American Football with William HillSuper Bowl occurs only once a year, so be sure to gather all the info you can before start betting. There are tens of markets you can back up, and we're going to explain a few of the most important ones. Bookies make a lot of the money on low-informed bettors who make stupid mistakes. Don't be one of those people! Read our quick guide on most popular Super Bowl markets and start betting in a way that suits you the best.

Moneyline Betting Market

Moneyline is one of the easiest and most popular NFL markets. In simple terms, you just pick which team will win the game, by any final score. It can't get any more straightforward than this. So moneyline market is an excellent choice if you are new to the online betting. This is a basic market, meaning that any sportsbook which offers NFL betting will have it available. If a gut is telling you that one team will win for sure, moneyline is the right choice for you.

Over/Under Point Totals Super Bowl Market

Over/under market let you bet on a total number of points scored. You can assume whether the final point tally will be higher or lower than the line set by a bookie. Before placing these kinds of bets, be sure to do your research first. Look at the head to head games and try to figure out if there is a pattern. In case that both sides tend to score a lot of points, always bet over. The same principle applies if both teams tend to play stellar defence.

Point Spreads Betting Market

A point spread is basically a way of handicap betting on American football. If you decide to bet against the spread, it means that you are choosing a team to overcome a plus or minus points handicap. For example, if the Giants are playing the Steelers and you bet a point spread of (+3) on Giants, you are picking them to win the game, or lose by less than three points.  It may look a bit confusing at the beginning, But actually, point spread bets are no more complicated than any other NFL market. They are a great way to enhance the odds and make a Super Bowl even more enjoyable to watch.

Super Bowl Sports Betting Apps

Nowadays, almost every bookmaker has the majority of its markets and sports available on the sports app as well. All of the best Super Bowl betting sites certainly do. So if the bookie offers NFL betting, it's almost certain that you'll be able to place bets on Super Bowl straight from your smartphone or tablet. Just choose the sportsbook you want to play with, use a web browser on your phone to enter their site, and you'll be ready to start betting in no time.

Another option is to download a native sports app if there is one. To do that, check the App Store or the Google Play Store to see if your bookie has released a dedicated sports betting app. If you still haven't decided where you want to play, we recommend you to try William Hill sportsbook. Apart from a comprehensive offer of NFL betting markets, they have a fantastic mobile app available for both iOS and Android users.

Bookie Bonus Play
William Hill Review William Hill Review Bet £10 Get £30 Visit
New online customers only • Min £10 stake • Win only • Min odds 1/2 • Free bets paid as 2x £15 • 30 day expiry • Free bet/payment method/player/country restrictions apply • Full Terms Apply • 18+ •

Conclusion – Super Bowl Is One of the Most Exciting Sports Events in the World

From the great plays and exciting finishes to the famous half time concert, the NFL championship game has its own flair. Even the people who are not avid American football fans still relish and enjoy the festivities. Betting fans are the most excited off them all. US gamblers alone wager more than five billion dollars on this event. While this number is much smaller in Europe, we can still say that betting on Super Bowl is a pretty big deal regardless of the location.

Unlike the NBA finals for example, where they can play as many as seven games, Super Bowl is a winner takes all type of event. There will be a ton of great odds and markets available at the best Super Bowl betting sites, so don't miss to be a part of one of the most exciting games in all of sports. Keep is sensible of course. We're very much behind responsible gambling, so enjoy your betting and only bet what you can afford. If you need any assistance, the likes of GAMSTOP and GamCare can help.

Super Bowl Betting FAQs

Moneyline betting allows you to choose which team will win the game, regardless of the points difference. This is one of the most straightforward NFL markets, so it's great for people new to online betting.

Yes, you can place in-play bets on Super Bowl. To do that, just visit some of the UK online sportsbooks that have NFL available for live betting. If you still haven't decided about the betting site, we recommend you to try bet365 since they have one of the finest NFL betting sections we have seen in a while.

Since it's such a big event, almost all UK betting sites offer betting on Super Bowl. We have made a list of betting sites that offer the best selection of Super Bowl markets, odds and promotions, so you won't have to bother searching online.

  1. LeoVegas
  2. William Hill
  3. 888sport
  4. Betway
  5. Bet365