William Hill was one of the pioneers of sports betting in the UK, entering the market way back in 1934. Since then, they have grown to become one of the biggest and best bookmakers in the UK with over 16,000 employees working their magic to continually grow the success of the company. Hills have invested hard into their online presence and have managed to build one of the best online sportsbooks in the UK. If you’ve not used it yet, you’re missing out.
We have covered every aspect of the William Hill online sportsbook and put all of our insights into this comprehensive review. Read on to understand the important details surrounding William Hill’s sportsbook promotions, betting offers, odds, in-play and pre-play markets, payments, customer service, and much, much more.
William Hill – Top Five Features
- A plethora of sports to bet on
- Live streaming available
- Numerous promotions for new and existing customers
- PayPal is accepted
- Exclusive William Hill Radio
William Hill Welcome Bonus – Bet £10 and Get £30 in Free Bets
The new customer welcome bonus on offer at William Hill’s sportsbook is simple but very appealing – bet £10 get £30. Lovely. To qualify for this bonus you’ll first have to register your account with William Hill using the promo code P30 and make your first deposit of at least £10. After you place a bet of at least £10, William Hill will award you with an additional £30 in free bets. This is a very popular promotion which will give you enough funds in free bets to explore the other features the William Hill Sportsbook has to offer such as cash out or live betting.
Before grabbing this welcome bonus make sure you read the T&Cs, since there are quite a few limitations. For example, a lot of payment methods aren’t eligible for this welcome offer. If you want the bonus then ensure you do not deposit with Entropay, PayPal, Neosurf, iDeal, Paysafecard, Neteller, Skrill, Kalibra/Postpay or ecoPayz. They’re all excluded from the promotion.
How Do I Claim the William Hill Welcome Bonus?
William Hill Welcome Offer Significant Terms and Conditions
- New customers from the UK or Ireland only
- Customers must sign up using promo code P30
- Entropay, PayPal, Neosurf, iDeal, Paysafecard, Neteller, Skrill, ecoPayz, Kalibra/Postpay are not eligible
- Qualifying bet must be £10 or more
- For bets placed as an each way bet, only the win part for the bet will count towards to offer
- Qualifying bet must be placed at odds of 1/2 (1.5) or greater
- Qualifying bet can be pre-match or in-play
- The qualifying bet must not be cashed out
- Free bets will be paid as 2x £15 denominations
- Free bets can be used on any sportsbook product (excluding tote, pool, and lottery bets)
- All free bets will be available for 30 days
- Free Bet is non-refundable and may not be withdrawn
- Free Bet cannot be partially redeemed
- Full T&Cs apply
- 18+ www.begambleaware.org
Promotions for Existing Players at William Hill Sports – Fantastic Offers For Loyal Customers
William Hill is very generous with their promotions for sportsbook fans. At the time of writing this review, there were more than a dozen promotions available. Pretty impressive. Do you want to spice things up when placing bets on big events like Wimbledon or the Masters? Or maybe you fancy some horse racing or greyhounds promos? William Hill has you covered as there are promos for many sports.
Among all the interesting promotions, their ‘Money Back 2nd in Cash’ one sticks out. It’s very popular.
You Won’t Lose Even if Your Horse Doesn't Win With the ‘Money Back 2nd in Cash’ Promotion
Isn’t it annoying when your horse is leading race, looks like he’s going to romp home to victory, but ends up getting pipped on the line? William Hill has found a way to cushion that blow with the ‘Money Back 2nd in Cash’ promotion. Essentially, if your horse finishes second, you will get cashback up to £10. This will certainly help cope with that losing bet much easier. Check out the T&Cs before going for this promotion, there are a few limitations to keep your eyes on.
- Money Back 2nd will be paid as a cash adjustment, up to a maximum of £10 per customer, per race
- Minimum stake is £1
- Only the first bet placed on the race will qualify
- Available on singles only
- A minimum of four horses must run
- Minimum odds of 3/1
- For each way singles, only the win part will count towards this promotion
- The cash amount is calculated by the total stake minus total returns
- Bets placed with a free bet will not qualify for this promotion.
- Bets placed on the unnamed 1st favourite and the unnamed 2nd favourite will not qualify for this offer
If you want to learn more about other awesome promotions at William Hill Sports, be sure to visit the ‘Promotions’ page on their website.
William Hill Betting Products – Fantastic Features for Sportsbook Fans
William Hill has an online betting site worthy of its famous name. At the time of writing this review, there were a whopping 34 different sports available to bet on. If horse racing is your thing, you will find some of the best odds in the industry at Hills. Betting on football at William Hill is also worth checking out, as well as rugby, snooker and tennis. The odds are great. Aside from your usual sports, you can also bet on events such who will be the next UK prime minister or who will win the WWE Royal Rumble. There really is something for everyone.
The William Hill Sportsbook has a minimalistic design, which makes it really easy to use. There are no crazy banners or animations, just a simple sportsbook in pleasant blue colours. In a lower right-hand corner, you’ll see a ‘Top Bets’ tab where you can find the best and most placed bets at that time. If you’re not sure what to back, why not just back the top bets? You’ll be surprised how often the top bets come in as winners.
Watch Live Horse Racing and Greyhounds at William Hill Sports
If you are a fan of greyhounds or horse racing, you’ll love their live streaming feature. Simply by placing a bet you can watch races via a live stream in HD. William Hill is great when it comes to live streaming, they do it well. All UK races, and a lot of races worldwide have a live streaming option available so you can place your bet and watch the action as it’s unfolding.
A Wide Range or Payment Methods at William Hill
Since William Hill is a huge company, you’d expect them to have plenty of payment options. And they do. UK customers can use 12 of them. PayPal is also available! Yes, you heard that right, you can place bets using PayPal at William Hill. E-wallets are one of the safest ways to handle your money while gambling online. We can’t recommend PayPal highly enough.
The only downside here is the absence of the popular e-wallets Skrill and Neteller. They are no longer available as a deposit or withdrawal method; a decision made by Hills at the end of 2018. Instead, feel free to use some of the payment options listed below. To help you decide, we have detailed the minimum deposit and withdrawal values, as well as expected withdrawal timeframes for each of the listed payment options.
|Payment Method||Min Deposit / Withdrawal||Withdrawal Time|
|Visa||£5 / £5||1-3 Working Days|
|MasterCard||£5 / £5||1-3 Working Days|
|Maestro||£5 / £5||1-3 Working Days|
|Pingit||£10 / £5||1 Working Day|
|PayPal||£10 / £10||1 Working Day|
|ecoPayz||£10 / £5||1 Working Day|
|Fast Bank Transfer||£10 / £5||5 – 10 Working Days|
|William Hill Cashdirect||£10 / £10||Instant|
|Paysafecard||£10 / £25||5 – 10 Working Days|
|Neosurf||£10 / £10||5 – 10 Working Days|
|Bank Transfer||£25 / £25||5 – 10 Working Days|
|Bank Cheque||£25 / £25||5 – 10 Working Days|
William Hill Sports Mobile App – One of the Best Online Sportsbooks on the Go
If you are an avid mobile betting fan and enjoy placing bets with your smartphone or tablet, William Hill has everything you need when it comes to a simple but effective mobile betting app. Their site is fully optimised, so it will fit your mobile devices' screen perfectly. And if you prefer a native app rather than just heading to their mobile website, you will be pleased to hear that there is a William Hill app available for both the iOS and Android platforms.
Both the browser and the native apps have almost identical features as the desktop version. This essentially means that you will be able to enjoy everything from the welcome bonus to live streaming, all whilst betting on your phone or tablet.
William Hill Plus
If you like to place your bets online, but you may also venture to the betting shop on the high street sometimes, William Hill Plus is for you. William Hill Plus allows you to cash in retail shop bets on your mobile, to withdraw online funds as cash in a shop, bet with online funds in a shop and transfer winnings to your online account. Furthermore, you will also get access to live scores, in-game stats and exclusive offers. This is a really great option which gives customers a lot more flexibility in how they go about placing their bets and collecting their winnings.
Live Betting with William Hill Sports – A Wide Range of Sports and Markets
There is a huge selection of games available for live betting at William Hill. As you’d expect at such a reputable bookie. You can place in-play bets on everything from the major leagues in football to water polo. The great thing is that most of the games are streamed live, so you won’t miss any of the action if you’ve got a bet on it. William Hill is the place to bet for all punters who enjoy the thrill of live betting.
Safety First at William Hill Sports
Being one of the oldest and most prominent bookies in the UK, it goes without saying really that William Hill as a sports betting company is extremely safe and trustworthy. William Hill is licensed and regulated by the United Kingdom Gambling Commission and by the Gibraltar Government and Gibraltar Gambling Commissioner for all other customers.
Rest assured that your personal data is safe at William Hill as they have incorporated the industry leading SSL encryption into their website.
William Hill Sportsbook VIP – Exclusive Membership for High Rollers
The VIP scheme at William Hill isn’t exactly public knowledge, but after asking around, there is an exclusive club for the most loyal customers. This is a program for specially chosen punters whereby you can only join by invitation. Your account will be reviewed on a regular basis in terms of money spent and the frequency of bets. If your sending or activity hits a certain level, a VIP account manager will send you a VIP invitation via email. What happens then is up to you really, but there are some lovely perks to enjoy!
William Hill Customer Services – Exemplary Support
You learn an awful lot about an online sportsbook just by how well their customer support system is. Hills are in the top bracket. Firstly, their FAQ section is extensive, so you’ll probably be able to solve most of the minor problems without the need to go anywhere else. For bigger issues, you can contact the William Hill customer support agents 24/7 via phone, email or live chat. We have listed the contact info below:
- For UK customers – +44 800 0856 296
- For customers outside of the UK – +44 870 600 047
- International Freephone – +800 3551 3551
- Email – [email protected] or via the contact form on the site
William Hill Sportsbook – A Strong Choice
They’ve been around for many years and it shows in their product. Not in terms of being old and dated, that’s certainly not the case. They’re at the forefront of innovation and still mixing it with the rest of the big hitters in the industry. Everything regarding the William Hill Sportsbook is spot on. New punters will enjoy it here. From the solid welcome bonus and fantastic promotions for existing customers to the live streaming service and a massive selection of sports and markets. We recommend you grab William Hill’s bet £10 get £30 welcome bonus and see for yourself. You won’t be disappointed.
William Hill FAQs
Yes, a live streaming service is available at William Hill. You can watch live football games, tennis matches, horse racing, greyhounds. There are plenty of live events to choose from.
Yes, there are more than a dozen promotions for existing players. Head over to the ‘Promotions’ page on the William Hill Sportsbook to find out what’s available.
Yes. You can download and use a native mobile app for both Android and iOS platforms. You can also access William Hill’s sportsbook through your mobile web browser.
Plenty. You can enjoy bet boosts on your accumulators, double odds, flash odds, price boosts on big events, and a money back special on in-play betting at the time of writing. Promos do change regularly, so make sure you check out the Wiliam Hill site for the latest promos.
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